UTBMS Starter Kit

 

Table of Contents

 

1.      Overview

 

2.      The Canadian Initiative

 

3.      Background:  The Need

 

4.      The Principles and Assumptions Underlying UTBMS

 

5.      The Code Sets

a)      The Litigation Code Set

b)      Project and Counseling Code Sets

c)      Bankruptcy Code Set

d)      Additional Code Sets

 

6.      The Benefits and Uses of UTBMS for the Law Department

a)      Improved Capacity for Budget Development and Monitoring of Costs

b)      Streamlined Administrative Process through Facilitated Review of Legal Bills and Invoices.

c)      Meaningful decisions on file strategy based on cost information

d)      Benchmarking Performance and Costs

e)      Co-operative planning with law firms on file management and staffing

f)        Improved reporting to internal clients on where, what and why legal dollars have been spent leading to improved file management.

 

7.      The Benefits and Uses of UTBMS for the Law Firms

a)      Better Planning and Budgeting. 

b)      Better communication with clients

c)      Active File Management

d)      Streamlined Administrative Processes and Reduction in Invoice Cycle Times

e)      Competitive Advantage

f)        Alternative fee arrangements. 

 

8.      Implementing UTBMS

a)      What is the Strategic Objective in Implementing UTBMS?

b)      How will UTBMS be used to Develop Management Reports

c)      Use an Inter-Departmental Team to lead the Planning and Implementation Process

d)      Use a Pilot Program and Phase-in Approach for Implementation

e)      Develop a Communication and Training Program to Introduce the UTBMS to Law Firms and/or Clients

f)        Do the Law and Accounting Departments Have the Capacity to Receive and Store UTBMS Data?

g)      Develop a Standard Invoice Format

h)      How will Data Pass between Law Firms and Departments?

 

9.      Technology Planning and Technological Support for UTBMS

a)      Software requirements for the law firm

b)      Software requirements for the law department

c)      Communications technology/services

 

10.  Applying UTMS Data

a)      Description of How the Law Department Conducts and Shares the Analyses Resulting from the Data

b)      A Description of How the Law Firm Budgets Time, People and Money using UTBMS

c)      Using UTBMS and Project and Case Management

 

11.  UTBMS Relationships

a)      Requests for Proposal and Terms of Engagement

b)      UTBMS and Alternative Billing Arrangements

c)      UTBMS & Performance Measurements in the Law Firm and Law Department

 

12.  The Help Resources for UTBMS

a)      The Code Sets (not included at this time)

b)      Case Studies (to be selected)

c)      Consultants (to be compiled)

d)       Readings (to be compiled from current bibliographies)

 


1.      Overview

 

The Uniform Task-Based Management System (UTBMS), a Price Waterhouse facilitated initiative, supported by the American Bar Association and the American Corporate Counsel Association, enhances the planning, budgeting, billing  and management of legal services.  UTBMS systematizes the collection and transmission of information on legal tasks from outside counsel to law departments, enabling law departments to receive a consistent, detailed description of the outside lawyers’ work. As a management tool, UTBMS provides users with the potential to analyze activities and identify costs by legal tasks, to improve budgeting processes, to streamline accounts payable procedures, and to provide a foundation for alternative fee arrangements.

 

The UTBMS emerged from an industry-wide need to create a standard system for task-based billing.  Analogous to the role of standards in other industries and functions, standard billing categories make it possible for corporate law departments to work with their law firms in a far more efficient manner.   A consortium was formed in early 1994 comprised of approximately 50 law firms and law departments, the Section of Litigation of the American Bar Association (ABA) and the American Corporate Counsel Association (ACCA) and coordinated by Price Waterhouse LLP. 

 

The consortium captured a movement that was already underway, namely, to restructure legal bills to show the value of legal services.  Task-based billing has been adopted by numerous corporations and law firms, and some attorneys say that they have been using task-based billing for years because of the text descriptions incorporated into hourly bills.  UTBMS is designed to consolidate and standardize the myriad code sets in use by individual companies.  As an industry-led initiative, the aim was to establish one code set for all of the parties who are involved in providing and receiving legal services.

 

UTBMS made its first appearance with the issuance of the Litigation Code Set in May 1995.  In December 1995, the UTBMS initiative released the Project, Counseling and Bankruptcy Code Sets which were designed for all aspects of legal work outside of litigation.

 

Since the release of the code sets in  1995, the (UTBMS) has quickly become the legal industry’s standard task-based billing and management system.  The 1997 Price Waterhouse industry-leading Law Department Spending Survey (LDSS) noted that 41% of the over 250 respondents have, or plan to, implement the UTBMS.[1]

Despite the widespread and general knowledge about the system, many law firms and law department are still moving up the learning curve on this issue and have yet to capture the full benefits of this management system.   Many law departments are still learning how to manage, process, and interpret the data to provide value-added management information.  Furthermore, many departments and firms have not initiated processes to analyze and review the task-based data.  From the perspective of law firm respondents, the adoption of UTBMS has been largely reactive and restricted to re-tooling the invoice process.  Few law firms have made much headway in applying the system within the firm as a management tool.

 

This thorough and detailed starter kit is designed to facilitate the implementation and application of UTBMS in law firms and law departments.  The guide provides an overview of the development of the UTBMS, the assumptions and principles guiding the development of the codes, and the codes themselves are described.  Drawing on presentations, survey results and input from actual users, the guide also details the benefits of the UTBMS for law firms and law departments, provides a step-by-step review of how to effectively implement the system, and shows the links between UTBMS and other key performance tools and measures for law firms and departments.  

 

This guide has been developed in partnership with members of a Canadian consortium that adapted the American UTBMS for the Canadian legal structure.  (A member list of this consortium and the original members of the US consortium are listed at the end of this guide.)  This consortium was coordinated by The Conference Board of Canada and was provided with strategic input and experienced insight by the Price Waterhouse Law Firm & Law Department Consulting Group.

 

2.      The Canadian Initiative

 

The Canadian UTBMS project emerged at the suggestion of the legal department of the Insurance Corporation of British Columbia (ICBC).  This department saw the value of the UTBMS system that had been developed in the United States. However, the uniform codes developed for the U.S. are not directly applicable to the Canadian legal system due to minor differences in process and terminology.  Recognizing the value of a uniform code set for the Canadian legal community, ICBC requested the assistance of The Conference Board of Canada in bringing together a broad coalition of law firms and corporate legal departments from across Canada to address this issue. 

 

The first meeting of interested participants took place in November 1996.  Participants decided to develop a Canadian set of standard task and billing categories based on the American Uniform Task-Based Management System.  Cross-border transactions and activities demand that the codes adhere as close as possible to the U.S. version.  In addition, the group agreed that the code sets would be based on the principals of simplicity and flexibility to accommodate the variations in legal practices across provincial jurisdictions.  The participants initially decided to revise the litigation code set and develop a code set for intellectual property.

 

The Canadian litigation code set has only been altered from the US code set where necessary for the Canadian context.  In particular, the tasks under "Appeals," (L500-L530) were expanded to better fit Canadian processes.  Translation was added to the list of expense codes.  Code descriptors have also been amended to match process and terminology to Canada.

 

The intellectual property code set was also developed by the Canadian consortium.  The code set is quite detailed with phases for litigation, trade-marks, patents, copyright, industrial design, plant breeders' rights, and integrated circuit topography.  Under each phase, there is a detailed list of tasks.  The litigation tasks are listed as per the Canadian litigation code set but distinguished by the alpha-code "IPL."

 

3.      Background:  The Need

 

Until the past decade, law firm billing was relatively straightforward.  Firms billed their clients in greater or lesser detail, typically providing in-depth narrative descriptions of the tasks and processes underlying their hourly charges.  When issuing bills and providing the underlying detail, each firm followed its own approach.  In recent years, however, clients have become more focused in requesting additional billing information of their outside law firms, or asking that billing data be presented in specific formats.  In some instances companies have wanted to analyze their costs along various dimensions to provide benchmarks for the more systematic evaluation of legal costs.  In others, there has been a desire to develop a database of costs on discrete legal activities.  Most of these efforts have been part of an overriding effort to manage corporate legal expenses more effectively by considering inside/outside mix, comparative performance by attorneys and firms, and other aspects of cost.

 

As a consequence of these trends, many law firms' administrative organizations were faced with the challenge of complying with a broad range of specialized billing requirements - each unique to one client.  The situation posed a substantial burden to a number of firms.  As law departments expand their use of "task-based billing" and broaden their efforts to manage outside legal costs more effectively, firms are faced the with prospect of overwhelming complexity as they strive to comply with the various requests of dozens of clients. 

 

Aside from "need" narrowly defined, there are significant benefits to both law firms and law departments in terms of administrative simplicity and cost reduction to be gained from standardization.  In addition, the development of standard billing categories permitted introduction of billing based on Electronic Data Interchange (EDI).  This technology is already widely employed in other areas of commercial activity.  By linking the suppliers and consumers of legal services, EDI offers "paperless billing" and a new level of administrative and cost efficiency.

 

There was a need, therefore, for a uniform set of billing and task categories - detailed describers of legal work acceptable to both law departments and firms that could prevail across American industry, financial services, and commerce.  Analogous to the role of standards in other industries and functions, standard billing categories make it possible for law firms to standardize their billing systems and for corporate law departments to work with their law firms in a more efficient manner.

 

4.      The Principles and Assumptions Underlying UTBMS

The consortium that developed the UTBMS were guided by several clear principles that ensured the codes were flexible and adaptable to a wide range of legal activities.

 

Support of business objectives and processes

Members of the consortium identified a number of business objectives and administrative processes that are supported by the Uniform Task-Based Management System, including planning and budgeting, time entry, status monitoring and reporting, bill preparation, electronic transmission of bills and payments, bill review and analysis, development of alternative financial arrangements, and practice and profitability analysis.  Consistently, the group returned to the question:  How are we going to use the data to be tracked?

 

Simplicity and ease of use

Experience of consortium members whose companies have implemented task-based budgeting and billing programs has led to a fundamental guiding principle:  "keep it simple."  Throughout the process of developing the code set consortium members continually returned to this maxim and the result is a flexible code set with a manageable number of individual tasks. 

 

Chronology

Another important issue resolved by the consortium is that of chronology.  Although the process of litigation largely proceeds along a timeline, the group realized that tasks are often performed out of sequence.  The Code Set accommodates the need to record time out of sequence, and at the same time embraces the logical sequence of steps that occur in litigation.

 

Suitability for all size offices

Currently-available technology will be an important asset in the efficient implementation of the coding scheme.  Still, the group has assumed that not all law offices will have technology solutions at their disposal to facilitate the capture and analysis of time.  Law offices and attorneys can use the codes in a manual fashion.

 

Avoidance of multiple interpretation

A primary concern with some existing code sets is the multitude of ways in which a single time entry can be coded, depending on individual interpretation.  The codes should minimize opportunity for multiple interpretation.

 

Flexibility to track both tasks and activities

Some UTBMS users value the ability to analyze work according to categories of activity (e.g., communication, drafting) in addition to task (e.g., deposition).  Others emphasize the importance of tracking and analyzing the level of effort expended to complete tangible work product, segments of a case, or defined business objectives.  For this group, simply using task codes is sufficient.  As an option for those seeking activity detail, the System permits firms and departments to code activities separately from tasks.

 

5.      The Code Sets

 

UTBMS is a budgeting and billing system designed to provide clients and law firms with meaningful cost information on legal services.  The system is based around four sets of alphanumeric codes, complete with corresponding terms and definitions that describe the universe of legal work in a given area.  The four codes forming the UTBMS are Litigation, Project/Transaction, Counselling and Bankruptcy.  [Exhibit 1a and 1b].

 

The UTBMS bill is organized according to the tasks and activities that produced the end result.  As a system used over time, it provides law firms and corporations with the ability to build databases that can accurately assess the true labor cost of legal services for specific kinds of projects, construct budgets, manage cases by evaluating matters at different stages, and cut down on the time it takes to get a bill paid.

 

The fundamental coding structure has two fields:  tasks (embedded within phases) and activities.  Whereas task codes track time associated with tangible work product accomplished (e.g., motion, deposition), activity codes describe how the work was performed (e.g., communicating, drafting).  Not every law office will wish to use activity codes, but the coding scheme is flexible to accommodate those who value activity analysis.

 

The Code Sets do not eliminate narrative descriptions of time entries.  For purposes of tracking and analysis, a matter type code distinguishes among various types of matters.  A matter type designation can be used to distinguish among various types of litigation and to identify alternative dispute resolution matters.

 

a)      The Litigation Code Set

 

The System enables lawyers to budget and bill by litigation task, aiding client and counsel in understanding, managing and conducting litigation.  It is intended to cover all contested matters, including judicial litigation, binding arbitration and regulatory/administrative proceedings.

 

The goals of the Litigation Code Set are to:

 

  1.       Enable client and counsel to plan and maintain an efficient and effective litigation.

 

  2.       Facilitate effective communication of the tasks and costs of litigation and any variations from the expected or the norm.

 

  3.       Provide each client and law firm with a means to individually understand and compare the cost of litigation for greater efficiency and as a foundation for use of alternative billing arrangements.

 

  4.       Harmonize the various task-based efforts to ease widespread adoption of a simple, concise and flexible task-based management approach.

 

The Litigation Code Set is grouped into five basic phases or aspects of a litigation, plus expenses.  For litigation cases, each file is broken down into five different phases:

L100    Case assessment, development and administration

L200    Pre-trial pleading and motions

L300    Discovery

L400    Trial preparation and trial

L500    Appeal

 

Each phase consists of a number of tasks, such as Written Discovery, Document Production and Depositions.  In total, 29 tasks comprise the Litigation Code Set.

 

All work associated with a task should be included in that category.  For example, Depositions (L330) encompasses all time spent on depositions including deposition notices and subpoenas, deposition scheduling and logistics, planning for and preparing to take the depositions and any deposition summaries.  The intent is to provide a true picture of the labor cost of each task.  (Out-of pocket expenses, such as witness fees and transcripts, are treated under Expenses.)

 

b)      Project and Counseling Code Sets

 

Released in December 1995, the Project and Counseling Code Sets are designed to be adaptable to all practice areas and matter types.  The consortium concluded that it would not be practicable to develop practice-specific task codes, and instead developed a standard that specifies the principal categories or types of tasks undertaken on most non-litigation matters. 

 

Specifically, the Project Code Set are used for the following types of assignments, which share, to a large extent, many of the same underlying process steps:

 

·          Transactions (e.g., real estate, securities, financing, restructuring, and mergers and acquisitions);

·          Administrative filings with Federal and state agencies; and

·          Stand-alone projects (e.g., establishing an environmental compliance program). 

 

The Counseling Code Set gives added flexibility to UTBMS.  It is intended to capture time spent by attorneys in preparing and delivering general legal advice for all areas of law (e.g., tax, labor, corporate, regulatory, and lobbying).  Also, it may be used to record time over a monthly billing period that is not otherwise attributable to a discrete matter, transaction, project, or litigation. 

 

c)      Bankruptcy Code Set

 

The Bankruptcy Code Set is based on a code set published by the U.S. Department of Justice, Executive Office for the United States Trustee.  The Bankruptcy Code Set is intended for use on all matters relating to bankruptcy.  However, tasks relating to adversarial matters, such as preference actions are assigned codes under the Litigation Code Set.

 

d)      Additional Code Sets

 

Intellectual Property Code Set

The Canadian consortium, in addition to revising the US Litigation code for the Canadian context, also decided to develop an Intellectual Property code.  The IP code uses the litigation code set as its templates with phases and tasks identified by the alpha numeric code “IPL”.  The code set is quite detailed with phases for litigation, trade-marks, patents, copyright, industrial design, plant breeders' rights, and integrated circuit topography. Under each phase, there is a detailed list of tasks.  The IP code set was finalized by in June 1997.

 

Workers Compensation Code Set

In Spring, 1998 a group of leading insurance carriers noted an interest in developing a Workers Compensation code set. The working group is being facilitated by Price Waterhouse.  The code is currently undergoing development, however, to date the working group has determined that the structure of the UTBMS litigation code set will be used as a template for the uniform WC code set.  Further, the phase and task level codes should be nationally applicable with state specific interpretations incorporated into the definitions.

 

6.      The Benefits and Uses of UTBMS for the Law Department

 

The framework of the UTBMS provides a vehicle to respond to management inquiries about the time, cost-drivers, and value of legal services.  Sophisticated purchasers of legal services are looking for predictability in service and results, risk-sharing in price, and appropriate rewards for legal services.  Effectively applied, the UTBMS can assist law departments achieve these and other management objectives.

 

a)      Improved Capacity for Budget Development and Monitoring of Costs

Used over time, the UTBMS creates a database or collection of historical information about the cost of types of matters, phases or tasks.  As a result, it is possible to generate budgets that are more accurate and reliable.  This is a plus for corporations and their clients which require detailed budgets to help them plan for fiscal outlays,

 

Coding time by phase and task provides users with the ability to monitor matter-specific task-based budgets to a better understanding of the cost components of legal service at the matter-specific and aggregate level.  Practice group managers can say “How am I doing?” and more importantly, have a quantitative measurement to accurately gauge performance.  Either the client or the law firm can realize at an early stage if a particular phase, task, or activity in a matter is using significantly more legal resources than planned.  In such a case, the budget can be adjusted at a middle point, getting the matter back on track.

 

In addition, departments can use an inventory of cost data and experience to more knowledgeably negotiate and monitor alternative billing arrangements.

 

b)      Streamlined Administrative Process through Facilitated Review of Legal Bills and Invoices.

There are significant benefits to both law firms and law departments in terms of administrative simplicity and cost reduction to be gained from standardizing the processes of billing, bill review, authorization, and payment/collection. Also, UTBMS lends itself to automated bill review processes and electronic billing, opening opportunities for on-line accounts payable including, where appropriate, up-front monthly advances.  These processes and the technology support for UTBMS is discussed in greater detail below. Without lengthy dissection, bills can be reviewed, understood, compared, and paid. Today it is not uncommon for bills to take six months from the time they are delivered to the time a check is written, and both law firms and law departments seek to gain efficiencies in this area. [Exhibit 1c]

 

c)      Meaningful decisions on file strategy based on cost information

Good data allows in-house managers to track results and form strategic decisions about the defense of a case or the conduct of a matter.  This improves discussions about settlement, outsourcing specific types of legal files, and long range legal services support based on facts.  Overall, the system and the information it provides gives in-house  practitioners greater knowledge of, and influence over, file management both internally and externally.

 

d)      Benchmarking Performance and Costs

Many departments are learning that UTBMS coupled with a case management plan and budget is a powerful tool to gauge the comparative performance of law firms. UTBMS provides bottom-line financial information as well as insights into how efficient the matter was handled through a comparison and analysis of costs and value provided by different law firms along a number of measurements.  With the assistance of analytical software, data regarding cost, time and resources applied to different phases and tasks can be broken down as a percentage of the total.  This information can be displayed in reader-friendly tables and pie charts, greatly enhancing a reviewer’s ability to determine what the bill is saying.

 

e)      Co-operative planning with law firms on file management and staffing

UTBMS is a stimulus to improve law department operation and law firm relationships.  The data promotes and facilitates discussions on planning and budgeting and reveals opportunities to improve resource allocation and work processes between internal and external providers.  For example, the data can help determine efficient staffing on files where routine, labour intensive activities such as the collaboration of documents can be handled internally at lower cost.

 

f)       Improved reporting to internal clients on where, what and why legal dollars have been spent leading to improved file management. 

The UTBMS system provides objective data to respond to management inquiries and at the same time promotes communication within the client company and with outside firms. Less time is spent on the justification of legal costs because objective data provided by UTBMS is readily understandable

 

UTBMS data supports strategic management decisions, but departments must bear in mind that UTBMS is not a “turn-key” solution for managing legal work and costs.  Rather, it is one of a range of tools that is being applied to improve the supply and delivery of legal services.  Using value-added concepts, a progression of strategies is emerging for working with outside counsel on the strategy front, on collecting data for case management systems, on the technology front with the use of the Internet, intranets and the use of groupware.

 

The goals are to increase communications, facilitate teamwork, enhance productivity, and reduce costs.  A partnering or alliance between a law department and a law firm can mature, and then progress on the productivity spectrum:

 

Rate                 à        Reduction in                 à        Shared             à        Work

Reduction                     number of outside                     Technology                   process

counsel                                                             re-engineering

 

                        à        Performance                 à        Value-added

                                    measurement                            billing

 

7.      The Benefits and Uses of UTBMS for the Law Firms

 

As identified in the Fall of 1997 Price Waterhouse users survey on the use of UTBMS, many law firms have implemented UTBMS at its most basic level solely in response to client requests.  UTBMS has largely been seen as a client-driven initiative, yet the systems offers many benefits to law firms as well as law departments. It is fundamentally a cost accounting system which can assist firms to gain a better understanding of their costs, highlighting opportunities to refine their processes and better price their services.  Law departments that are implementing UTBMS should discuss the strategic and operational benefits offered to firms.

 

a)      Better communication with clients

Clients want a detailed explanation for the fee being rendered and UTBMS provides that detail.  The use of UTBMS makes it easier to pinpoint areas of concern as to whether time is being spent productively, from both the perspective of the client and as well as the lawyer.

 

b)      Better Planning and Budgeting. 

An ability to be able to analyze the actual costs of providing services is critical to the success of a law firm.  It enables a firm to determine and compare the costs of similar types of files, different types of files, and to identify its sources of profit, areas of efficiency and areas that need to be improved.  It enables a firm to analyze the costs of managing work and provides a framework for budgeting work in the future.  Increasingly, clients are demanding budgets for major projects and the use of UTBMS is ideal for this purpose. Law firms are in a proactive position to advise their clients up-front about the costs of their services.

 

c)      Active File Management

UTBMS makes it easier for the managing lawyer to assess whether there are inefficiencies which should not be billed.  It makes it easier to see at a glance what stage the file is at, the lawyers involved in the file, the time expended on tasks and costs incurred. This precise understanding of costs exposes inefficiencies (e.g., inadequate delegation, over-researching) and serves as an incentive for appropriate and effective delegation of work to lawyers and paralegals. Indeed, a speaker at a recent New York LegalTech conference in January noted the that the benefits of strategic task-management included a reduction of 5%-15% in write-offs because the quality of work improved.

 

d)      Streamlined Administrative Processes and Reduction in Invoice Cycle Times

UTBMS provided the ability to sharply reduce the cycle times for bill preparation by the firm and bill payment by the client  . Benefits from improved cash flow and streamlined administration are available to firms in the short term and accordingly should be helpful in convincing them to make a start. The costs can be justified by (a) time value of money as receivables agings are reduced through operating efficiencies and (b) less nonbillable time (post-implementation) because of the improvements to the billing and budgeting process.

 

e)      Competitive Advantage

Clients are aggressively looking to better manage and reduce costs.  Law firms willing and able to use UTBMS will be able to offer a proven method of billing that will meet these objectives.  A significant side benefit is that the law firm utilizing UTBMS will also achieve a far better understanding of the economics of its business. The ability to manage their own staffs more effectively than is possible with handwritten or typed timesheets in block-billed format and more consistent time entry. For law firms, the benefits can include a better understanding of their own costs which is critical in proposing and responding to requests for alternative fee arrangements. This demonstrated ability to meet client-specific billing and cost management demands is a strategic advantage over competitors - particularly where the use to task-based billing is a component of an RFP process.


 

f)        Alternative fee arrangements. 

Whether a firm is considering offering a discount rate, a fixed fee for services or some other form of alternative fee arrangement, it is imperative to know the bottom line.  Uilizing UTBMS can allow easy access to data which can be analyzed in a variety of ways to enable a firm to offer a more creative and attractive billing arrangement to a client.  This information will include seniority levels required to staff files, management costs, and activity levels at various stages of files.

 

8.      Implementing UTBMS

 

The benefits of UTBMS fundamentally rely on reliable and consistent data.  Law department and law firms must be willing to apply the up-front resources - namely thorough planning of the necessary steps for effective implementation to reap the benefits of the management system.

 

In late 1997, Price Waterhouse conducted a survey of UTBMS users in both law firms and law departments.  When asked to list the most frequently encountered difficulties when implementing UTBMS, respondents cited the following:

 

·        Delays due to software implementation

·        Confusions over data entry and consistent use of the codes

·        Change to administrative process

·        Overcoming present attorney culture

·        Time consuming data entry

 

Many of these implementation hurdles arose because users had not undertaken sufficient up-front preparation for the shift to UTBMS.  For UTBMS to be used for a full range of management purposes - as compared with simply a tool to reformat invoices - users must effectively adopt processes and technologies in the accounting department, legal department and management reporting systems.

 

While the problems associated with implementing UTBMS can be significant, they are largely overcome with a well thought-out plan for implementation.  Developing this plan starts well before the implementation process and should be the product of a multi-department thought-process. This will ensure that the technology, work processes and resources are in place to receive, analyze, and report on the UTBMS data.  As evidenced by the Price Waterhouse survey results, law departments and law firms must be willing to apply the up-front resources to reap the benefits of this management system.

 

a)      What is the Strategic Objective in Implementing UTBMS?

The process begins with a clear strategic vision of the value and objectives of UTBMS for your organization.  As noted above, UTBMS is a fundamental building block for pursuing various management strategies.  Based on the key strategic objective, the organization must consider the type and level of information to capture, how to captue the information and how this data will be applied to assist with management decisions.  Further, the organization must consider how UTBMS will support on-going performance and cost management programs in the organization?  UTBMS is not a “turn-key” solution for managing legal work and costs - it is simply a systematized data-collection instrument that facilitates planing, budgeting and managing costs.  UTBMS should be implemented and integrated within a broader, overall strategic programs for cost control, process improvement and organizational performance management.

 

b)      How will UTBMS be used to Develop Management Reports

Strategic UTBMS objectives guide the organization in determining the management  information that must be extracted from the task-based data , the information thatmust be inputted, and the mechanism which will be used for data input/output.  UTBMS data is only useful so far as the organization has the capacity to turn the data into value-added management information.  The department and firm must consider the form and content of the management reports it hopes to prepare based on UTBMS data.   As part of this decision process, current reports, if any, for invoices, budgeting, matter tracking, and reports to business units and/or senior managers should be reviewed to see how they will be modified or enhanced by a new task-based reporting format.  These questions will drive the selection of software and whether the organization decides to track phase, task  and activity codes.

 

The UTBMS implementation process should include the following steps.

 

c)      Use an Inter-Departmental Team to lead the Planning and Implementation Process

The UTBMS affects many processes and departments - including accounting, information services, and any other department that is regularly involved in processing legal bills. The UTBMS implementation process should be led by a team involving knowledgeable representatives from all departments that will be affected by change.  In particular, information specialists and technicians should be brought into the processes at the earliest possible stage.

 

d)      Use a Pilot Program and Phase-in Approach for Implementation

A pilot program with selected law firms or clients is a good method to approach the implementation of UTBMS.  A phased-in implementation provides an opportunity for departments and firms to learn as they go without having an enormous disturbance in  relationships and work processes.

 

e)      Develop a Communication and Training Program to Introduce the UTBMS to Law Firms and/or Clients

Communication Program:  Many law departments have switched over to UTBMS with little or no discussion or communication with law firms beyond a brief request that they now provide task-based billing.  This is a mistake. Although much of the legal community now has a high-level familiarity with UTBMS, departments should not assume that their outside counsel have a working knowledge of UTBMS. Consequently, departments and firms face the risk of inconsistent and poorly coded data that cannot be relied upon for management decisions.  A thorough communication and training program, directed both internally and externally, must accompany the roll-out of UTBMS.  This will promote wide-spread buy-in into the process and ensure that the system and data supports management objectives.

 

Several months in advance of the switch-over to task-based billing, departments should provide announcements and UTBMS program explanation to firms.  The material should detail when the department is adopting UTBMS, the objectives of the new system, and the process for rolling-out UTBMS.  Also, departments should provide firms with some background information on UTBMS and a complete and full set of the codes - including the definitions and descriptors that were developed for each code.  Finally, the communication program must stress the advantages for law firms with the UTBMS system.

 

Training Program:  The intention of the Uniform Code Sets are to minimize multiple interpretation and options for coding time.  But even with the explanatory material, the codes are not immune to interpretation issues and uncertainty and not all legal work fits neatly in a particular category. 

 

To resolve interpretation problems, forward-thinking law firms and law departments provide training to ensure the codes are consistently used.  Timekeepers should learn to enter their own time according to the codes or categories to reduce the risk of error and to avoid time-lumping that might occur if coding is left to paralegals or secretaries.  A variety of media can be used for training purposes depending on the number firms and individuals involved, firm size and dispersal of attorneys.  Useful training mechanisms include:

·        manuals

·        one-page “crib sheets” listing all the code sets

·        information sessions with outside counsel and staff

·        on-line information through websites

·        multi-party conference calls

·        offering a single point of contact for all queries concerning the code sets

·        newsletters or bulletins

·        frequently asked questions (FAQ) lists

f)       Do the Law and Accounting Departments Have the Capacity to Receive and Store UTBMS Data?

This is a key part of the planing process and it closely linked to technology issues.  The Price Waterhouse survey revealed that many law departments were not prepared to accept UTBMS data provided by law firms.  There was inadequate systems integration and little software capacity to automatically generate UTBMS-based management reports. Departments must put in place the systems capable of sharing and interpreting UTBMS data before any law firms are required to make the leap to UTBMS.

 

g)      Develop a Standard Invoice Format

A standard invoice format for all law firms greatly facilitates bill processing and invoicing for the law departments.  Law departments, in consultation with selected law firms and the accounting department, should develop a standard invoice format and provide this in the UTBMS information package.  In conjunction, law firm retainer policies and manuals must be updated with relevant UTBMS information and invoice formats.

 

h)      How will Data Pass between Law Firms and Departments?

The 1997 Price Waterhouse UTBMS Users Survey showed that many departments do not have an efficient process to share data with the firms. In some instances, secretaries at law departments are re-keying law firm billing data into departmental databases. The process for data-transmission should be reviewed and considered with information services and accounting.

 

9.      Technology Planning and Technological Support for UTBMS

 

UTBMS codes work to their fullest potential when used in conjunction with technology that permits law departments and law firms to send and receive work with UTBMS-compliant data and billings. Specifically, technology assists with the keying in of UTBMS data, the transmission of electronic billing information, and the review and analysis of billing and budgeting data.  [Exhibit 2]

 

UTBMS is easily incorporated into existing technology, such as law firm time and billing systems, law department matter management systems, and legal fee audit programs. UTBMS should be able to be shared and manipulated using some or all of the above types of systems. Technology planning is a critical part of the UTBMS implementation process.  Planning must consider:

a)      Software requirements for the law firm

b)      Software requirements for the law department

c)      Communications technology/services

 

a)      Software requirements for the law firm

Most, if not all, time entry programs of the past three years or so do allow entry of task codes.  Numerous law firm time and billing systems already support the UTBMS standard and an export format for the electronic submission of billing data. These include, CMS Open, Elite, Carpe Diem, Juris and several others.  In selecting software, the firm should consider how well the software can accommodate code changes.

 

b)      Software Requirements for the Law Department - Moving to Automated Analysis

Software selection and implementation must be directly linked to the strategic objectives associated with UTBMS. To yield true savings, managers need an analytical system to make sense of the task-based data.

 

To achieve this level of automated analysis, some companies have moved beyond a single packaged software solution.  One option involves integrating software packages designed for discrete functions, including 1) electronic billing, 2) matter management, and 3) fee analysis and reporting.  Other companies have utilized “extranet” solutions in developing customized applications for billing and fee analysis.  Whether these or some other way is selected, the objective is to systematize bill review and make sense of detailed data.

 

The department should consider how UTBMS databases will be maintained and who will maintain the databases.  To assure consistency in data entry, it is recommended that selected individuals be charged with for entering all new matters, such as entering new law firms into the system.  These individuals should be part of the implementation planning  and implementation team and can help test new database and report-writing software. Questions to ask when reviewing database software include: Do they have their own report writers; does it have sortable fields; is it easy to add fields; is it easy to obtain reports?

 

c)      Communications technology

UTBMS offers the prospect of “paperless” billing.  When a matter is ready to be billed, the billing system sorts the time entries and formats according to the specifications of the corporate client.  There are a number of methods to transmit UTBMS data between firms and departments and some form of electronic transmission is preferred to reduce lengthy administrative process and redundant and error prone re-keying of data.  Options for electronic transmission of billing information include:

·        direct modem connections

·        mailing disketters

·        Intranets/Internets - the bill can be exported to an ASCII or Electronic Data Interchange (EDI) format

·        private networks - Value Added Network (VAN).

 

A good electronic billing system should embed the company’s outside counsel billing guidelines into its audit program.  Received at a company, the bill is entered directly into a legal-fee audit program without unnecessary re-keying of data.  According to defined rules, the program will approve certain items for payment and generate an exception report.  Those items that pass through as approved for payment are sent directly to the accounts payable system of the company where a check is cut or instructions are given for an electronic funds transfer.  The time involved in these processes is seriously reduced.

 

Implementation of electronic billing is an exercise in systems integration - linking together a myriad of systems with different functionality, including time capture software, financial systems, matter management systems and analysis programs.


Applying UTMS Data

 

a)      Description of How the Law Department Conducts and Shares the Analyses Resulting from the Data

Depending on their strategic objectives, departments and firms must determine what type of data must be captured by through UTBMS, phase, task or activity level and whether this data will be collected for all files from all firms, or just those that cross a certain threshold.  Once the data is collected, it can be “mined” and sorted by bill review and analytical software

 

For example, users can drill down to show variance from budgets, write-downs and dollar amounts of exception types.  Ideally, this information will be graphically displayed in clear formats for management reporting.  [See Exhibit 3] 

 

b)      A Description of How the Law Firm Budgets Time, People and Money using UTBMS

At the law firm, the time and billing software should show the time charges by time keeper and phase or task for each billing period. The system should also allow for accumulation of the time charges, providing a comparison at a glance of the cost of each phase and each task for the month, for a specified budget period, and cumulatively for the litigation.  Expenses can also be reported on a period and cumulative basis on request. For an example of a sample budget and bill prepared with UTBMS data, please see Exhibit 4[2]. The bill details by phases and task, the timekeeper, billing rates, and cost for task and phase.

 

Using historical information, a budget can be prepared for each phase, and within that, a budget for each task for the whole case and/or by quarter (or other time period).  The monthly bills would then compare that month's bill and the cumulative total with the budget.  Budgets, identifying timekeepers and tasks, can be easily prepared using simple spreadsheet software such as Microsoft Excel.

 

c)      Using UTBMS and Project and Case Management

UTBMS facilitates improved project management and planning in both the law firm and law department.  A UTBMS-based budget easily lends itself to detailed project planning.  Costs estimates for service providers are based on the time input of various individuals. These estimates can be easily translated to time planning estimates and applied to flow-charts and project mapping using basic project software such as Microsoft Project.  As example of such a basic project plan using Microsoft Project is shown in Exhibit X.  In this example, the time applied to each task by time keeper is plotted.   

 

This example demonstrates how UTBMS can be applied to many different uses in firms and departments of various sizes - even if the firm is not using UTBMS for billing purposes.  Several U.S. small firms are using UTBMS for project and budget planning, even where clients do not request task-based billing. These firms are enjoying a competitive advantage based on their ability to clearly demonstrate a strong capacity to efficiently manage resources and case management.

 

11.  UTBMS Relationships

 

a)      Requests for Proposal and Terms of Engagement

Many law departments are using Requests for Proposal (RFPs) and terms of engagements to manage the delivery of legal services.  In these proposals many departments are specifying that bills be provided in a task-based format, using either the uniform code system or the other proprietary billing codes, and whether the codes are to applied at the phase or task level.

 

b)      UTBMS and Alternative Billing Arrangements

UTBMS allows users to make a knowledgeable and data-driven shift from hourly billing to alternative billing arrangements.  Users can use the system to better understand the profitability of alternative billing arrangements, including likely costs of each component in bidding on fixed fee work.

 

For example, UTBMS data can be used to determine a benchmark cost for a deposition or a summary judgment motion in a given type of case. Organizations must be able to sort data by task and type of case. In addition, some additional or manual analysis may be necessary to drive below the sub-task level to track individual depositions rather than just time charged overall to depositions in a case. (Otherwise there otherwise is no way to report the difference between a case with 15 depositions and one with two.)

 

It is possible to do an analysis of costs across groups of cases handled by different lawyers to look for patterns. This will help the firm or department to determine if there are significant differences in the costs of different phases of a case. If not, the firm is in a position to track trends and put a budget estimate (for both time and money) on different phases and/or tasks.

 

The example shows potential uses of UTBMS to the firm and to the client to allow benchmark costs to be set for and flat fee or other proposals not solely based on hourly rates to be developed.

 

c)      UTBMS & Performance Measurements in the Law Firm and Law Department

UTBMS, by tracking time and costs in detail, offers the opportunity to track performance across a range of quality metrics in both the law firms and law departments.

 

One performance measurement available using UTBMS is that of accurately predicting the litigation budget.  The actual matrix is a simple percentage variance of actual to budgeted and this can be used to measure the performance of in-house personnel as well as outside counsel.  To add "incentive" to creating accurate litigation budgets some departments have tied in-house personnel budgeting performance to annual reviews. They are also discussing financial incentives with outside counsel which will be measured in a similar fashion.

 

Other metrics that can be developed and more are shown in Exhibits 4 and 5.  These measures include staffing mix (are resources appropriated applied with tasks delegated to lowest effective level), the time devoted to various phases and tasks, the costs associated with individual timekeepers, and comparison between firms.  While these objective cost and efficiency measures are valuable, the must be combined with “softer, and, to some extent, subjective metrics such communication, overall competency and case handling demonstrated by firms.

 

Forward-thinking law departments are extensively using UTBMS data to monitor and report on  performance - both internally and with external service providers. These departments clearly articulate their adherence to Total Quality Measurement and continuous process improvement during the RFP process. Using sophisticated analytical programs, the department provides firms with regular benchmarking reports on individual and relative performance.  The same measures are also rigorously applied internally to the law department staff.  The process of performance reporting to the law firms while holding themselves to the same standard opens the lines of communication between inside and outside counsel.  Further, the strong adherence to the tracking, measuring and monitoring performance has allowed departments to dramatically cut costs, improve process and demonstrate a commitment to service value to clients.  [Exhibit 6]

 

12.  The Help Resources for UTBMS

 

a)     The Code Sets (not included at this time)

b)     Case Studies (to be selected)

c)     Consultants (to be compiled)

d)     Readings (Bibliography to be compiled - as per our reference materials articles, etc.)

 


Participants in the UTBMS Initiative

 

UNITED STATES

                                                   CORPORATE PARTICIPANTS

 

American Airlines Inc.

Chase Manhattan Bank, N.A.

Chrysler Corporation

CIGNA Corporation

Citicorp/Citibank N.A.

Dow Chemical Company

DuPont Company

Eastman Kodak Company

Metropolitan Life Insurance Company

 

NationsBank Corporation

Niagara Mohawk Power Corporation

NYNEX Corporation

The Pacific Telesis Group

Philip Morris Companies Inc.

Prudential Insurance Company of America

TRW Inc.

Viacom International Inc.

Westinghouse Electric Corporation

 

 

 

                                                     LAW FIRM PARTICIPANTS

 

Abelman, Frayne & Schwab

Adams, Duque & Hazeltine

Crowell & Moring

Goodwin, Procter & Hoar

Heller Ehrman White & McAuliffe

Jones, Day, Reavis & Pogue

Kenyon & Kenyon

King & Spalding

McCutchen, Doyle, Brown & Enersen

McMillan Binch

Milbank, Tweed, Hadley & McCloy

Nixon, Hargrave, Devans & Doyle

 

O'Melveny & Myers

Paul, Weiss, Rifkind, Wharton & Garrison

Peterson & Ross

Pillsbury Madison & Sutro

Reed Smith Shaw & McClay

Sedgwick, Detert, Moran & Arnold

Shearman & Sterling

Sidley & Austin

Skadden, Arps, Slate, Meagher & Flom

Weil, Gotshal & Manges

White & Case

Wilmer, Cutler & Pickering

 

 

 

                                              LIAISONS FROM OTHER GROUPS

 

American Bar Association

(ABA) Liaisons

 

J. Michael Hemmer, Covington & Burling

Richard Alpert, Digital Equipment Corporation

Robert D. Fram, Heller Ehrman White & McAuliffe

Julie Welborn, Liberty Mutual Insurance Company

Raymond L. Ocampo, Jr., Oracle Corporation

Michael T. Connell, Bank of California

 

American Corporate Counsel Association

(ACCA) Liaisons

 

Charles H. Goodman, Independent Consultant

Richard Mulroy, Mutual Life Insurance Company of New York

Mark Goodwin, Overnite Transportation Company

 

 

 


Participants in the UTBMS Initiative

 

CANADA

CORPORATE PARTICIPANTS

 


ATT Capital Canada Inc.

Business Development Bank of Canada

Petro-Canada

Canada Post Corporation

Canadian Pacific Railway Company

Department of Justice


George Weston Limited

Imperial Oil Ltd.

Insurance Corporation of British Columbia

Manulife Financial

 

 


                                                     LAW FIRM PARTICIPANTS

 


Gowlings, Strathy & Henderson

Macleod Dixon

McCarthy Tetrault


Martineau Walker

Miller Thomson

Russel & DuMoulin

Smith, Lyons

 


                                              LIAISONS FROM OTHER GROUPS

 


Canadian Bar Association

Canadian Corporate Counsel Association

Catalyst Consulting


 



[1]

[2] Budget example not supplied at the point.  It is an example of an Excel spreadsheet that needs to be extracted from papers.